Leave it to Dada Life to be the DJs to break a Guinness World Record… for the biggest pillow fight. Calling it “HAPPY VIOLENCE,” the fun-loving DJ crew took to Facebook earlier today to show off their official Guinness plaque and give fans the following message: “Yesterday we all made history in Dada Land here in Chicago…The worlds biggest pillow fight! The official Guinness world record is now ours! HAPPY VIOLENCE!!! We couldn’t have done this without all of you, so go go tag yourself in this historic pic!!!” It doesn’t look like the Guinness website has been updated as of yet, but Dada Life had to have had more than 3,706 people in attendance to break this.
Here’s some footage from their Chicago show: UPDATE Here is the official recap from their Guinness World Record breaking pillow fight: